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Thursday 25 July 2013

The More Competition, The Easier it Gets

Most people are scared of competition. They see the world’s population exploding at over 6 1/2 billion people and think that they will never have a chance.

Every year, the competition’s getting stiffer. More and more graduate are battling over job, more and more investors are battling over real estate, and more and more film-makers are battling over the box office.

If you don’t already have some advantage, why even try?

Because everyone else is thinking the same thing.

I’ve always had a contrarian outlook on competition; instead of running from it, I run toward it. To me, more competition doesn’t mean less chance of success. It just means there’s more mediocrity in a bigger market; and in a bigger, more fluid market, excellence rises to the top with less friction.

If you have talent, you’re more likely to rise to the top of this market than you were ten years ago. While it’s still not easy, it’s getting easier for the cream of the crop.

Passion

That’s why it’s so important to follow your passion. You do your best work in an area that you love. A lot of creative talent goes to waste in this world because people tend to choose money over their passion.

If you’re one of the few who chooses to follow your passion, you can benefit from those who choose to take themselves out of the market. While it may seem like there are millions of talented people competing against you, only a small percentage of them are actually doing something about it. Half the battle is just showing up.

It doesn’t matter if you’re talented if you haven’t produced anything. It doesn’t matter if you’re a great writer if you don’t have a script. It doesn’t matter if you’re the next Aliko Dangote if you don’t put your ideas in motion. Stop thinking about what you wish you were doing and just do it.

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